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National Tribune

Flagging The Conscience Of Truth

Dressed for Triumph: CEO Nonye Yomi-Akinyemi’s Bridal Retailer Blueprint!

ByWeb Manager

Jul 29, 2023

In a recent interview, Nonye Yomi-Akinyemi, the highly successful CEO of Laviva Bridals, offered essential advice to aspiring entrepreneurs considering entering the bridal retail industry. With an impressive 12 years of experience in the field, Yomi-Akinyemi’s insights hold immense value for those looking to follow in her footsteps.

Yomi-Akinyemi emphasized the competitiveness of the bridal retail market and stressed the importance of conducting thorough research before launching a new venture. Understanding the niche market and identifying the specific needs and preferences of the target audience are crucial steps in building a successful bridal retail business.

Standing out in the saturated market was another key point highlighted by Yomi-Akinyemi. She emphasized the necessity of having a unique value proposition to differentiate one’s bridal store from the competition, as without it, a retailer might risk blending in with the others.

Furthermore, the CEO underlined the benefits of seeking guidance from experienced mentors, especially during the early stages of the business. A knowledgeable mentor can provide valuable insights, share industry expertise, and help navigate potential challenges, thereby increasing the chances of success.

Speaking proudly about Laviva Bridals’ offerings, Yomi-Akinyemi shared their mission of helping brides create their dream bridal look through a world-class rental service of wedding dresses and accessories. With over 2500 brides served under their rental service alone, spanning Nigeria and neighboring countries, Laviva Bridals has firmly established itself in the market.

One of the key differentiators for Laviva Bridals is their extensive collection of dresses, ensuring that every bride can find her perfect match. Backed by a decade of experience in the bridal industry, the company is dedicated to providing the best bridal experience for each bride, ensuring their special day remains unforgettable.

Nonye Yomi-Akinyemi’s advice serves as a guiding light for aspiring bridal entrepreneurs, encouraging them to pursue their dreams with a well-researched business plan, a unique selling proposition, and the guidance of a seasoned mentor. By following these principles, entrepreneurs can increase their chances of achieving success in the competitive bridal retail market, much like Laviva Bridals.

Notably, Nonye Yomi-Akinyemi was among the top business minds who attended the recent sensation called TourLa: Lagos Business Tour With Ediale Kingsley. This high-profile event brought together leading figures from the business world, providing an opportunity to share insights, network, and engage with the media.

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